Top 5 Books and Reference Apps Performance in Italy Q4 2022

During the fourth quarter of 2022, the top 5 Books and Reference apps in Italy showcased varied performance metrics in terms of downloads, revenue, and active user trends. The data, sourced from Sensor Tower, provides valuable insights into the market dynamics for these applications.

Kobo Books - eBooks Audiobooks experienced notable fluctuations in its metrics throughout the quarter. Weekly revenue saw a steady increase, starting from around $8.2K at the end of September and peaking at approximately $12.7K in the final week of December. Downloads remained relatively stable until mid-December, when a significant spike occurred, reaching 3.2K. Weekly active users also saw a peak towards the end of the quarter, increasing from 7.1K to 8.8K.

Hinovel showed a more variable performance. Revenue peaked at around $15.9K in late November before declining to approximately $7.8K by the end of December. Downloads remained low, with a slight peak of 1.5K in mid-October. Active users fluctuated throughout the quarter, with a high of 11.6K in mid-October and ending the quarter at around 9.9K.

Audible: Audio Entertainment maintained a strong revenue stream, consistently around the $26K to $31K range, peaking at $31.8K at the end of September. Downloads were also robust, with a notable increase to 21.9K in the final week of December. Active user numbers were impressive, remaining above 400K throughout the quarter and reaching 466K in the last week of December.

Storytel: Audiobooks & Ebooks had a stable revenue performance, generally hovering around the $10K to $12K range, peaking at $12.2K in late November. Downloads saw a decline towards the end of the quarter, with the lowest point at 1.0K in early December. Active users remained relatively stable, fluctuating between 95K and 105K, ending the quarter at 101K.

GALATEA: Novels & Audiobooks experienced varying trends in revenue, with a peak of $3.7K at the end of October and a dip to $1.8K in mid-December. Downloads were generally low, with a peak of 1.4K in late October. Active users saw a decline from 13.1K in late September to 9.9K by the end of December.

For more detailed insights on these apps and other market trends, visit Sensor Tower.